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Scanmarket • 29th March 2021

What is RFI, RFP, & RFQ?

Scanmarket has a series of pages in its resource center to establish SEO authority and capture organic traffic. The information was initially written by non-native English-speaking consultants. I revised the copy to make the tone more conversational and reflective of the Scanmarket brand.

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Scanmarket • 31st October 2020

What are eAuctions?

I helped Scanmarket with keyword research to determine the keywords that can differentiate its content from competitors. eAuctions are a niche topic, so we identified the keywords that would help Scanmarket develop its authority on the topic.

Scanmarket

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Scanmarket • 13th October 2020

What is Procurement?

This page takes a look at how the process, technology and people of procurement have evolved to generate value beyond just savings. This page has become a top driver of traffic to the Scanmarket website.